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Matt's Tour Continues: Riding With Da Yoopers
Matt, our internet sales guy, is taking the Fugitive, Milwaukee Bicycle Company's new gravel/touring bike, out for a 650-mile test ride through Wisconsin and Michigan. He left last Saturday from...
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One Day Until Super Prime Super Party!
On Saturday, June 28, the Downer Avenue neighborhood erupts in a bike race known as the ISCorp Downer Classic. It's a full-on all-day party.And the biggest party by far is the Ben's Cycle Super Prime...
View ArticleSchneiders, Labecki Keep Overall Jerseys at ToAD
Samantha Schneider (TIBCO) finished third in the Oshkosh Criterium de Titan to keep her overall series lead at the Tour of America's Dairyland. Tina Pic (Fearless Femme) won the sprint finish....
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Milwaukee Bicycle Co. Mettle Now in Stock in 53cm, 56cm and 59cm!
We just took delivery of 53cm, 56cm and 59cm tapered head tube Mettle's from Waterford. Our current turn around on new frames is only about 10 days, including any custom color of your choice. CycloX...
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Ben's Tour de France Bike Sale!
Ben's Cycle is offering huge deals on Specialized and Cervelo bikes, the brands used by Pro Tour teams in the Tour de France. Every bike is at least 30 percent off retail, saving you hundreds, even...
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Just Two More Weeks for Shimano Wheel Demo
You have two more weeks to try out some amazing Shimano wheel sets at Ben's Cycle.Dura Ace C24 Carbon Clincher These are carbon rim clincher wheels made by the top component manufacturer in the world....
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Ben's Cycle Gives Back to the Community
One of our favorite things to do as a bike shop is to support bike events throughout the Milwaukee area. We recently went on the road to support the Highland Community School and their Bike Walk Eat...
View ArticleBen's/MBC: Your Source For Cyclocross
The cyclocross season starts in just over two months, and Ben's/ Milwaukee Bicycle Company is your source for everything you need!For those of you who don't know about cross, racers get to ride usually...
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Ben's is Big Stop for Bike Tourists From Michigan
Five cyclists on a bike tour from Michigan stopped by Ben's Thursday to look at the shop and look over the new Fugitive gravel/touring bike.The five, all from Grand Rapids, Michigan, woke early...
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Ben's Bike Tech Part of Bike Polo National Championship Team
Chris Simpson, one of Ben's Cycles lead mechanics, went to Minnesota last weekend to promote Ben's at the National Hard Court Bike Polo Championships. He ended up playing for the team that won the...
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Ben's Cycle Rides at Levis Mounds on MBC Grit
We at Ben's Cycle ride what we sell, particularly the Milwaukee Bicycle Company bikes we make. Dan's Grit on Levis MoundFrom Matt taking the prototype Fugitive, the MBC gravel and touring bike, out for...
View ArticleFirst Rest Day Stories from the Tour
It's been a brutal first week at the Tour de France, with the top two riders, Chris Froome and Alberto Contador, crashing out and the two young Americans, Andrew Talansky and Tejay Van Garderen,...
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Milwaukee Bicycle Company Race Team on Podium at Subaru Cup
Milwaukee Bicycle Company Angie Therriault racer finished second in her age group and eighth overall in the Sport division of the WORS Cup on Sunday. Angie Theriault The race, held at Cascade Mountain...
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Ben's Employee Ian Haupt on Way to International Junior Race
While most of his graduating class at Whitefish Bay High School is going away to college in the fall, Ian Haupt, 18, is going to race his bike. Haupt, who works summers at Ben's Cycle, is heading this...
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Teresa Rocks Her First Tri on a Ben's Bike
When Teresa came to us a few months ago to rent a bike, she had never done a triathlon before. Nor had she ridden much. So we've been excited to tag along for her training and watch her fitness and...
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The Specialized-Lululemon women's professional racing teamcontinues to dominate international racing. Evelyn Stevens, an American who left her investment banking job to race professionally, just won...
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One More Week of Tour de France Bike Sale!
Ben's Cycle is offering huge deals on Specialized and Cervelo bikes, the brands used by Pro Tour teams in the Tour de France. Every bike is at least 30 percent off retail, saving you hundreds, even...
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This is Why Customers Keep Coming Back...
What makes Ben's Cycle the place to turn to for any cycling question is our staff's vast knowledge and experience in all things cycling-related.For example, our internet guy Matt just spent 45 minutes...
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Discovery World Bike Campers Design Commuter Bikes, Plan Bike Routes
The bike riders of the future want gears on their commuter bikes and protected bike lanes. Josh explaining bike systemsThe middle and high school students who attended Discovery World's Bike Shop...
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